As time goes by, your brand may need a little sprucing up. Maybe your message is no longer resonating with your audience or your visual identity feels outdated. Whatever the reason, a brand refresh can be a great way to give your business a new lease on life. In this new SZOUPI article, we’ll go […]
If you’re reading this, you might be interested in starting a business but worried about the costs required. It can certainly feel overwhelming, but not to worry. You can create a successful business even if you’re on a tight budget. SZOUPI shares some practical tips on validating your business idea, covering startup costs, marketing your
Passive income refers to the money that is earned on a regular basis with little to no effort required to maintain it. It is income that is generated from sources such as rental properties, investments, or businesses that operate without requiring the direct involvement of the owner. Passive income is often considered to be a
Starting a small business from your home can allow you more flexibility and an increased level of control over your career trajectory. But no matter how profitable your idea might be, you shouldn’t try to launch a business without a financial safety net in place first. We’ve compiled a guide packed with tips on safeguarding your
In 2023, one of the keys to success for any business is an aesthetic, functional website. In addition to having product listings, a website needs to catch customers’ attention, provide educational content about the brand, and include well-defined analytics that accurately tracks customer data as they navigate through the site. In this article by Szoupi, we’ll explore the best strategies entrepreneurs should adopt to create a website with business growth in mind.
Data is used by business owners to make informed decisions. However, raw data can be difficult to decipher, especially when there is a lot of it to sort through. This is where data visualization comes in handy to transform data that is difficult to decipher into visually appealing information that can be used to depict your company’s growth as well as discover patterns, trends, and relationships that can be used to make better and more informed business decisions.
Many small businesses rely on the uninterrupted flow of goods to keep revenue coming and, by extension, continue growing. For this reason, it can be argued that efficient inventory control is the be-all and end-all of business success — or at the very least, contributes greatly to it. It’s safe to surmise that many
It’s no secret we live in a data-driven world. However, many small businesses are surprised that technology can not only enhance what they do in a variety of ways, it opens a world of opportunities for boosting growth and income. Read on to find out how your company can create growth opportunities and benefit from today’s technology.
Owning an ecommerce store can be both terrifying and exciting at the same time. It is terrifying because usage stats can literally change overnight. It is exciting because it offers a unique challenge. People cannot “try before they buy” and so there is an element of trust that must be established.
Ecommerce has changed the way we do business for good. The internet and online retail websites forced businesses to develop a whole new approach. We now have to consider different aspects of business such as data analytics, social media, and digital marketing.